"Alternative financing, which we make possible, is essential to understand this economic dynamism and entrepreneurial drive".
The magnificent moment that tourism in Spain is going through is largely due to the pull of the international public and, consequently, to the boom in luxury hotels. It is a fact that the five-star establishments in many coastal cities are experiencing a spectacular tourist season: they have high occupancies, prices have risen on average by 30% compared to 2019 and the number of days of stay has increased.
This is the case of the hotels in Marbella, where the customers "they feel particularly safe".José Luque, president of Aehcos, the Costa del Sol's hotel employers' association, has pointed out. As if that were not enough, in May 2023 the historic El Fuerte hotel in the centre of Marbella will be reopened, which will be upgraded from a four-star to a five-star hotel. To this end, 30 million euros are being invested.
In the coming years Marbella will have prestigious international brands such as W (owned by Marriott), the American Hyatt (in Puerto Banús) and the Canadian Four Seasons chain, the most delayed project, in the Altos de los Monteros area.
The interest of investment funds has increased following the announcement of the Hyatt and Four Seasons projects and the purchase of the Los Monteros hotel by the Spanish-Swiss fund Stoneweg. In this sense, Yeidy Ramírez, CEO of DEXTERpoints out that "Investment funds, some of which are part of our company, have a special interest in hotel projects on the Costa del Sol, knowing that this area of Spain has become a magnet for audiences from all over the world: not only is it consolidating internationally, but it is growing and growing. Alternative financing, which we make possible, is essential to understand this economic dynamism and business drive".concludes the company's top executive.